Coronavirus will not disrupt Amul supply

Amul to witness double-digit growth despite emergency

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Amul
Amul will launch the range of fresh milk in one-gallon and half-a-gallon packs under the same brand name and composition that is popular in India — Amul Gold, Amul Shakti , Amul Taaza and Amul Slim n Trim milk. Photo - Amul

RS Shodhi, managing director of Gujarat Cooperative Milk Marketing Federation (GCMMF) – the owner of India’s largest food brand Amul, told Financial Express that there wouldn’t be any disruption in the supply of milk due to spread of Covid-19. He also stated that despite the increase in demand during these days, there would not be any shortage of Amul milk across India.

Coronavirus scare is clearing out grocery stores as people are buying and storing more milk from e-commerce platforms and AMUL kiosks. The increased demand during this period had led to a growth in Amul’s eCommerce business (almost double) in the last couple of weeks, Sodhi stated.

According to Sodhi, Amul has witnessed a rise in milk procurement since the third week of January 2020 daily, where the procurement has gone up from 23 million liters to 26 million liters in a day compared to last fiscal year. The company is expecting 18% growth during the current fiscal, compared to 14% growth in the previous financial year (2018-2019).

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Naresh Khanna – 10 February 2025

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Mandeep Kaur
Technical Editor - Mandeep Kaur is working with IPP Group and holding editorial responsibilities for the IndiFoodBev and PSA Healthcare platforms. Earlier she handled editorial responsibilities of food, beverage, and agriculture publications at another publisher. A gold-medalist in M Tech (Food Technology), she has hands-on experience in operating different types of instruments related to physico-chemical testing of grains and flour. She has worked at Evalueserve in the Intellectual Property (IP) division for more than three years handling projects in the life sciences domain.

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