European Union’s cheese campaign gets an Indian flair
The French Dairy Board (CNIEL), supported by the European Union, brings back its ‘Full of Character’ campaign for its third chapter in India. Continuing...
Britannia Good Day Launches “Flavours of Equality” Pride Pack
Britannia Good Day has launched a special edition 'Flavours of Equality Pride Pack', a refreshing take on inclusion, representation and the spirit of Pride...
Shifting trends – Brands go premium
From products for mass consumption to premium offerings – popular fast-moving consumer goods (FMCG) brands are reshaping the marketing landscape across multiple sectors to...
Teacher’s Whisky unveils a bold new packaging
Teacher’s Whisky, one of the most iconic Scotch whisky brands, unveils a refreshed identity – signaling a new chapter. The new look brims with...
ProPak Asia 2025 Bangkok opens – Future of food processing & packaging
The 32nd edition of ProPak Asia, one of Asia’s most anticipated trade exhibitions for the processing and packaging industry, opened on 11 June 2025...
KitKat and Formula 1 launches in Latin America
KitKat, the official chocolate bar of Formula 1, will have its race debut at the Formula 1 Gran Premio De La Ciudad De Mexico...
ITC’s ‘no plastic, better plastic and less plastic’ strategy
In tune with this year’s World Environment Day theme of 'Ending Plastic Pollution Globally,' Indian multinational ITC has reaffirmed its commitment to contribute meaningfully...
DeVANS Brewery’s new packaging for premium beer range
Devans Modern Breweries, a leading Indian brewer, has updated packaging for its premium beers — Six Fields Blanche and Six Fields Cult. The company...
Britannia Marie Gold honors Avani Lekhara with new packaging and new biscuit design
Britannia Marie Gold has unveiled the Avani Lekhara Special Edition, honoring India's first female athlete to win Gold at the Paris Games 2024 and...
Awfully Posh’s premium peanuts in fully recyclable paper wrapper
Independent premium snack brand Awfully Posh has re-launched its peanut range in a 100% recyclable wrapper made from paper, replacing conventional nut packaging which...
