Paul John Indian single malt’s new identity
Paul John Whisky, a globally recognized single malt from John Distilleries, is unveiling a fresh identity. Rooted as an award-winning liquid that has earned...
Tavern Went to Cannes to Talk About Brand Building. So They Built a Brand
For its first Cannes Lions in 2026, Brooklyn-based creative agency Tavern decided against the usual festival swag. Instead, it used the week as an...
Paul John and SMAC unveil The Doppelgänger
Paul John Indian Single Malt whiskey and SMAC India (Single Malt Amateur Club) have unveiled their fourth exclusive Single Cask release, Cask #24194, christened...
el Jimador tequila returns to India
el Jimador Tequila, one of the world’s top 10 tequila brands by volume, is reintroducing itself to Indian consumers with a refreshed identity, redesigned...
Ochre Spirits launches cocktail mixers
Ochre Spirits, a Goa-based craft beverage house, has announced its entry into India’s cocktail mixer segment with the launch of Ochre Club, a range...
Sula Vineyards launches ‘visit sula’ — a new digital home for sula hospitality
Sula Vineyards, a leading wine producer, has announced the launch of Visit Sula, visitsula.in, a dedicated digital platform for its growing hospitality and wine-tourism...
BuzzBallz rolls into Maharashtra with four easy-to-drink flavors
BuzzBallz, an easy-to-drink flavored alcoholic beverage known for its brightly colored, instantly recognizable ball-shaped packaging and bold flavors, is bringing its signature 'Pop. Sip....
Clean-label sparkling water brand SIX6R launched in India
SIX6R, a new clean-label sparkling water brand, has launched in India at ₹79 a can, bringing together bold flavors, distinctive packaging and a simple...
Coração Do Vale unveiled its Art Editions at Gifts World Expo 2026
Coração do Vale, Portugal’s extra premium virgin olive oil, marketed and distributed in India by Leads Brand Connect, recently unveiled its Coração Do Vale...
FSSAI’s crackdown on liquor industry reaches court
India's food safety regulator Food Safety and Standards Authority of India's (FSSAI) campaign against major liquor manufacturers over labeling and packaging violations has triggered...












