McDonald’s Delhi NCR takes the WhatsApp route home
McDonald’s India in its North and East operations has introduced a WhatsApp based food ordering service for its customers, providing what it claims is a more convenient way to order food online. Customers need...
Cadbury 5Star’s campaign ‘5Star Do Nothing Assistant’ in association with Google
Mondelez India’s iconic brand Cadbury 5Star is back again with yet another quirky campaign that brings together the perfect fusion of indulgence and technology while manifesting the brands prevailing ‘Do Nothing’ proposition. In partnership...
Mrs Bectors Food shares skyrocket 109%
The recent IPO of Mrs Bectors Food Specialties and the first day listing jump in its share price have revived the Indian biscuit and cookie industry’s ongoing discussion. The biscuit and cookie industry in...
Drunken Monkey expands during the pandemic
Drunken Monkey is one of the smoothie chains of India which delivers blended natural-fruit smoothies, smoothie bowls, and juices in over 200 special combinations. It runs on a franchisee model of operation through the...
Snacking on trusted brands has become a source of comfort & connection in India
Mondelēz International, Inc. recently announced its second annual global consumer trends study, State of Snacking report, examining the evolution of snacking worldwide amidst the pandemic, including India. This year’s report reveals proprietary insights and...
Hatsun Agro Product reaches retail milestone with 3000th outlet
Hatsun Agro Product (HAP), a private sector dairy company in India, inaugurated its 3000 HAP Daily outlets. Known for their range of high-quality milk products trusted by millions, HAP Daily is the retail concept...
Festival packaging in the Corona times
The Covid-19 pandemic struck India at the beginning of 2020, and now we are approaching the end of this year. We have learned to accept living with ambiguity, not entirely sure of what the...
Yoga Bar launches an exotic range of all-natural nut butters
Yoga Bar, healthy foods brand, announced on 20 November 2020, the launch of its latest range of Nut Butters. A market leader in the energy bar segment, Yoga Bar, recently entered the Muesli category,...
Heritage Foods launches immunity-boosting Ashwagandha milk
After immunity-boosting Ginger, Tulsi, and Turmeric variants of milk, Heritage Foods launches ready to drink immunity booster Ashwagandha Milk loaded with Ayurveda properties. Heritage Foods' Ashwagandha Milk claims to contain herbal extract Withania Somnifera...
Ninjacart & Kilofarms produce first set of residue-free tomatoes
Bengaluru-based Ninjacart, India's largest B2B fresh produce supply chain company, furthered its vision of 'Safe food for billion people' with its first set of residue-free tomatoes, produced in partnership with agri-tech platform Kilofarms. This...