Munchilicious introduces easy-to-whip-up 40g granola pack

Snacking made more convenient

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Munchilicious
Munchilicious Granola - Dried Fruits in 40gms pack

Munchilicious Granola, a Soch Foods product, has introduced easy to whip-up granola variants in 40g packs. According to the company, with our daily routine moving towards the new normal, these healthy granola packs will make up for deliciously satisfying breakfast and snacking options for our modern-day health-conscious consumers. The new packing’s of Munchilicious Granola is available in four currently-existing variants, namely original, dried fruits, desi-twist, and grain-free.

Munchilicious Granola anytime anywhere

Munchilicious claims to have always promoted a healthy lifestyle; keeping this in mind and the changing scenarios, the brand has come up with this easy to whip-up and convenient to carry packaging solution. Designed and curated around the convenience of consumers, one can carry it anywhere, says the company. The compact granola packs can be carried in a handbag, and munch on while traveling.

Speaking on the new 40g pack launch, Rohit Mohan Pugalia, founder and chief executive officer, Munchilicious Granola, said, “Munchilicious Granola was designed to address various needs of our consumers. Our new 40g packaging will change the game as the unlock phase-3 has motivated people to resume their work from the offices. It’s now when they are going to look out for healthy and hygienic breakfast and snacking options that are easy-to-whip-up and can be munched on while working those extra hours at the office.”

“These healthy and tasty Munchilicious Granola 40gm packs are power-packed with nutrient-rich nuts and seeds – does not only satiate your hunger but also improves your immunity and acts as an energy booster, thus making one feel active throughout the day.”

Munchilicious is a brand of Soch Foods that aims to usher in a healthy food lifestyle in general and particularly for the new-age, health-conscious, and time-starved working professionals. Over a short period, Munchilicious has made its way to leading retail platforms across India, such as Nature’s Basket, Spencers, Amazon, Flipkart, and many more. Presently, Munchilicious Granola is available in the popular variants of dried fruits, original, grain-free, desi-twist, and dark chocolate.

Consumers can enjoy Munchilicious Granola directly out of the box and also with milk, ice-cream, yogurt, smoothies, and protein shakes, amongst others. All Munchilicious products are tested in Asia’s trusted and well-known Lab TUV SUD and are ISO 22000 certified. Purvi Pugalia, the co-promoter of Soch Foods, is the master chef of Munchilicious Granola, who supervises the brand’s taste and quality aspects.

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Naresh Khanna – 10 February 2025

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