A new global survey by Veganuary, an organization inspiring people to try vegan every January and beyond, says going vegan can have lasting positive effects on mood, energy, and overall health.
According to the Veganuary 2025 six-month follow-up Survey, 58% participants who continued eating a fully vegan diet for six months reported an improvement in mood. This emotional uplift was complemented by other notable benefits, with 55% experiencing increased energy, 48% reporting better skin, and 47% achieving their desired change in body weight. Overall, 59% of respondents said their general health had improved since adopting a plant-based lifestyle.
The survey results also show that Veganuary’s impact extends well beyond the initial 31-day challenge. A majority of participants (80%) have maintained a significant reduction in animal product consumption. While 32% remain fully vegan, 33% have reduced their intake of animal-based foods by at least 75%, and another 15% by 50% or more. Impressively, 94% of those who are not fully vegan said they are likely to try vegan again in the future reflecting Veganuary’s growing global influence in inspiring sustainable dietary change.
Participants reported that Veganuary helped them develop a more positive and mindful approach to food. 67% said they now feel more inspired in the kitchen, while 52% found themselves making more adventurous food choices. Nearly half of respondents shared that Veganuary helped them choose healthier and more sustainable options in their daily meals.
Commenting on the results, Prashanth Vishwanath, India director of Veganuary, said, “Year after year, It is clear that Veganuary creates lasting change. The fact that nearly 60 percent of participants report improved mood and increased energy levels is remarkable. Whether people are seeking a more positive outlook, better health, or simply a greater sense of wellbeing, these findings show that trying vegan can lead to lasting positive transformation.”
With millions worldwide taking part each year, Veganuary continues to demonstrate how small dietary shifts can lead to meaningful, long-term improvements for both people and the planet.
The survey was sent to 237,346 individuals who received Veganuary’s 31-day support emails during the 2025 campaign, with 2,115 participants responding.
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Naresh Khanna – 10 February 2025
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