Nespresso invests US$ 20 million to revive specialty coffee in the Democratic Republic of Congo

Initiative of the Nespresso Reviving Origins program

558
Nespresso
Nespresso invests USD 20 million to revive specialty coffee in the Democratic Republic of Congo

Nespresso is investing US$ 20 million in the Democratic Republic of Congo (DRC) to revive specialty coffee by 2026. This investment will cover coffee purchases, price premiums, technical assistance, community projects as well as support to help coffee farmers access global markets. Nespresso’s ambition is also to help raise an additional USD 20 million to support coffee-growing communities in Kivu in the DRC. This initiative is part of the Nespresso Reviving Origins program, created 10 years ago, that aims to restore coffee production in regions where it is under threat.

Guillaume Le Cunff, CEO Nespresso, said, “Kivu has the potential to be among the world’s great coffee regions, but has faced extremely challenging conditions in recent years. Through our Reviving Origins program, we work closely with Congolese farmers. We have joined forces with several partners, including the Eastern Congo Initiative (ECI)/ASILI, TechnoServe, the US Agency for International Development (USAID), The Global Environment Facility (GEF), Clarmondial, International Union for Conservation of Nature (IUCN) and Virunga Coffee, to restore and revitalize Kivu as a leading source of high-quality, exceptional Arabica coffee.”

In 1980, coffee was the second most important export for the DRC, and coffee from this country ranked among the world’s finest. However, supply declined in the early 2000s due to years of instability that had a devastating impact on the industry. The 2020 launch of the Nespresso Reviving Origins program in the DRC has helped revive coffee production in the Lake Kivu region.

TechnoServe CEO, William Warshauer, said, “Nespresso’s deep commitment to Kivu is creating lasting change in communities across the region. In our work together to equip farmers with the knowledge and market connections they need to thrive, we have seen the transformative impact that coffee can have in Kivu. We believe this initiative will help inspire other companies to invest there.”

Abraham Leno, executive director of the Eastern Congo Initiative, said, “Since we started working together, we have built a large health center and an entire water system in the farming community of Minova. Today, our medical team safely delivers babies and gets hundreds of kids ready for school. More than 22,000 people from the local community have access to clean water, and as displacement soars, we are a primary source of water for thousands of families fleeing violence. With the continued support from Nespresso, we aim to continue this work, expanding dignified and sustainable access to clean water and healthcare.”

Nespresso’s sustainable coffee sourcing program, the Nespresso AAA Sustainable Quality Program, provides the foundation for the work in the Reviving Origins program. For 20 years, the AAA Program has built strong relationships with coffee farmers across the world to protect nature and life in landscapes where coffee is grown and to strengthen communities’ resilience. Nespresso will further deploy the AAA Program in the DRC and support farmers there in implementing regenerative practices, such as crop diversification, stumping, soil health improvement and agroforestry. Via the AAA Program, Nespresso will also implement a biodiversity tracking tool using DRC unique birdlife.

IndiFoodBev — authentic, impactful and influential

An English-language food and beverage processing and packaging industry B2B platform in print and web, IndiFoodBev is in its third year of publication. It is said that the Indian food and beverage industries represent approximately US$ 900 billion in revenues which implies more than 20% of the country’s GDP. Eliminating the wastage on the farmside can help to deliver more protein to a higher number of the population apart from generating sizable exports. The savings in soil, seeds, water, fertilizer, energy and ultimately food and nutrition could be the most immense contribution that country is poised to make to the moderation of climate change.

To improve your marketing and grow sales to the food and beverage processing and packaging industry, talk to us. Our research and consulting company IppStar [www.ippstar.org] can assess your potential and addressable markets in light of the competition. We can discuss marketing, communication, and sales strategies for market entry and growth.

Suppliers and service providers with a strategy and budget for targeted marketing can discuss using our hybrid print, web, video, and social media channels to create brand recognition linked to market relevance. Our technical writers are ready to meet you and your customers for content.

The second largest producer of fruit and vegetables in the world is continuously expanding processing capacities and delivery systems with appropriate innovative technologies. We cover product and consumer trends, nutrition, processing, research, equipment and packaging from farm to thali. Get our 2025 media kit and recalibrate your role in this dynamic market. Enhance your visibility and relevance to existing markets and turn potential customers into conversations. Ask for a sample copy of our bi-monthly in print or our weekly IndiFoodBev eZine each Wednesday.

For editorial info@ippgroup.in — for advertisement ads1@ippgroup.in and for subscriptions subscription@ippgroup.in

Naresh Khanna – 10 February 2025

Subscribe Now

LEAVE A REPLY

Please enter your comment!
Please enter your name here