Mother’s Recipe, a homegrown ethnic food brand, has announced the return of its 1kg jar, now optimally designed to contain 900g of its pickle variants.
The updated jar is accompanied by an enhanced recipe based on consumer feedback. The revised recipe and packaging are designed to meet contemporary tastes while continuing to deliver the rich, authentic flavors that our customers love.
“Our decision to reintroduce the jar and enhance our recipe stems from a deep understanding of our consumers’ desires and expectations,” said Sanjana Desai, executive director of Mother’s Recipe.
The newly upgraded 900g pickle variant is now available in leading traditional trade stores, offering the same authenticity with a boosted flavor profile.
Desai Foods owns the brands Mother’s Recipe, ELMAC, Spread On & Dabee. The company with a robust distribution network across the country provides to diverse formats ranging from mom & pop stores, modern trade outlets, multi-functional outlets, eCommerce, defence and to hotels, restaurants & cafes (HORECA) and food service outlets.
The company sends its products to more than 45 countries. The current product portfolio in India consists of pickles, condiments, pastes, blended spices, ethnic chutneys, papad, etc. The company has three manufacturing facilities in Pune, Kolkata and Baroda.
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Naresh Khanna – 10 February 2025
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