Constantia Flexibles introduces EcoTwistPaper, an innovative packaging solution for the confectionery industry. This new product, a wax-free twist-wrap made entirely from paper, prioritizes recyclability and supports the global shift toward sustainable products.
EcoTwistPaper has undergone repulpability testing with the Confederation of European Paper Industries (CEPI) and has scored a 90 out of 100 for its printed material.
Distinctively, EcoTwistPaper avoids the use of components that are not fully compatible with paper recycling, like wax or polymeric coatings. It offers product protection and wrapping properties. Furthermore, the product is not subject to the Single-Use Plastics Directive (SUPD), as it contains no plastic coatings.
The paper’s softness, achieved through advanced mechanical treatments, ensures it is ideal for wrapping sweets and treats. Moreover, it is designed to operate with existing machinery and can be recycled in the paper stream.
“Driven by our dedication to sustainability and addressing the demands of the confectionary industry, we developed EcoTwistPaper,” explained Marc Rademacher, executive vice president Consumer Commercial at Constantia Flexibles. “This innovation represents a significant advancement within the confectionery packaging sector.”
The launch of EcoTwistPaper responds to increasing demands from consumers and regulators for more sustainable packaging solutions. This option allows manufacturers and brands to present their products in packaging that is not only visually appealing and practical but also designed for recycling.
IndiFoodBev — authentic, impactful and influential
An English-language food and beverage processing and packaging industry B2B platform in print and web, IndiFoodBev is in its third year of publication. It is said that the Indian food and beverage industries represent approximately US$ 900 billion in revenues which implies more than 20% of the country’s GDP. Eliminating the wastage on the farmside can help to deliver more protein to a higher number of the population apart from generating sizable exports. The savings in soil, seeds, water, fertilizer, energy and ultimately food and nutrition could be the most immense contribution that country is poised to make to the moderation of climate change.
To improve your marketing and grow sales to the food and beverage processing and packaging industry, talk to us. Our research and consulting company IppStar [www.ippstar.org] can assess your potential and addressable markets in light of the competition. We can discuss marketing, communication, and sales strategies for market entry and growth.
Suppliers and service providers with a strategy and budget for targeted marketing can discuss using our hybrid print, web, video, and social media channels to create brand recognition linked to market relevance. Our technical writers are ready to meet you and your customers for content.
The second largest producer of fruit and vegetables in the world is continuously expanding processing capacities and delivery systems with appropriate innovative technologies. We cover product and consumer trends, nutrition, processing, research, equipment and packaging from farm to thali. Get our 2025 media kit and recalibrate your role in this dynamic market. Enhance your visibility and relevance to existing markets and turn potential customers into conversations. Ask for a sample copy of our bi-monthly in print or our weekly IndiFoodBev eZine each Wednesday.
For editorial info@ippgroup.in — for advertisement ads1@ippgroup.in and for subscriptions subscription@ippgroup.in
Naresh Khanna – 10 February 2025
Subscribe Now
