Uniqueid a Turkish-based company specializing in IoT Technologies and UHF RFID Systems, has come up with a smart cup system to deliver your favorite beer or coffee without touching a thing. Based on an NFC chip attached to, or embedded in, the cup or glass, the special coffee machines or beer taps recognize your unique glass and pours out a pre-selected drink without the need for any human action.
The company, also with offices in The Hague, Netherlands, claims to be able to merge the end consumer experience with technology, based on lean and agile development. The smart cup enables its owner to choose their favorite coffee or beer. Simply placing the smart container under the tap allows the connected vending machine to recognize it and pour away without any delay.
NFC tag uses for several purposes
Users can attach the tags to their favorite cup, glass or mug or buy specially made ones, enabling Brands to use them for marketing purposes. Existing vending machines can be adapted to use the system, claims Uniqueid, and also incorporates an automatic payment service. All the user must do is register their Smart Cup via smartphone by downloading the MasterApp and linking their unique NFC tag to the system. Tags come in different sizes and are not affected by heat or cold, it says.
In these days of Social Distancing, the lack of touching the machine or other human involvement is appealing. While no money needs to change hands either, as payment is made from an account set up when you register. Other advantages, says the developer, are the elimination of disposable cups and reduced waiting time at the service point for your beverage – no queues!
For the drinks provider, the system offers expiry date control and real-time inventory status which enables automatic back-ordering, whilst providing useful data about sales at each delivery point. In addition, it can offer metrics about how much an individual consumes, how frequently, and at which locations. Finally, the company says, the system maintenance costs are ‘affordable and manageable.’
Adapted with permission from the AIPIA Global newsletter of 6 April 2021 www.aipia.info
IndiFoodBev — authentic, impactful and influential
An English-language food and beverage processing and packaging industry B2B platform in print and web, IndiFoodBev is in its third year of publication. It is said that the Indian food and beverage industries represent approximately US$ 900 billion in revenues which implies more than 20% of the country’s GDP. Eliminating the wastage on the farmside can help to deliver more protein to a higher number of the population apart from generating sizable exports. The savings in soil, seeds, water, fertilizer, energy and ultimately food and nutrition could be the most immense contribution that country is poised to make to the moderation of climate change.
To improve your marketing and grow sales to the food and beverage processing and packaging industry, talk to us. Our research and consulting company IppStar [www.ippstar.org] can assess your potential and addressable markets in light of the competition. We can discuss marketing, communication, and sales strategies for market entry and growth.
Suppliers and service providers with a strategy and budget for targeted marketing can discuss using our hybrid print, web, video, and social media channels to create brand recognition linked to market relevance. Our technical writers are ready to meet you and your customers for content.
The second largest producer of fruit and vegetables in the world is continuously expanding processing capacities and delivery systems with appropriate innovative technologies. We cover product and consumer trends, nutrition, processing, research, equipment and packaging from farm to thali. Get our 2025 media kit and recalibrate your role in this dynamic market. Enhance your visibility and relevance to existing markets and turn potential customers into conversations. Ask for a sample copy of our bi-monthly in print or our weekly IndiFoodBev eZine each Wednesday.
For editorial info@ippgroup.in — for advertisement ads1@ippgroup.in and for subscriptions subscription@ippgroup.in
Naresh Khanna – 10 February 2025
Subscribe Now
