Pristine and Thryve, IFFCO Group flagship brands, made a debut at the 38th edition of Aahar 2024, the International Food & Hospitality Fair held at Pragati Maidan, Delhi. The brand showcased exquisite range of culinary delights, captivating the taste buds of visitors and industry professionals alike.
Alongside its Pristine Cooking Cream, Pristine Whipping Cream, Pristine Soft Serve, and Pristine Truffle Base, visitors were treated to a showcase of Pristine’s culinary innovation. Thryve, IFFCO Group’s sustainable plant-based venture, presented its lineup of 100% plant-based meat products at Aahar 2024.
Andrey Dribny, managing director – culinary, IFFCO Group, said, “Pristine and Thryve’s participation at Aahar 2024 is a testament to IFFCO Group’s ongoing commitment to showcasing excellence in the culinary domain and engaging with culinary enthusiasts and professionals at this esteemed event. At IFFCO, we are fervently dedicated to crafting moments of culinary delight, infusing each creation with our passion and expertise. Aahar 2024 provides us with a unique platform to extend this passion to a wider audience, while simultaneously celebrating IFFCO’s esteemed culinary legacy.”
Established in 1975, IFFCO is a multinational group headquartered in the UAE with leading FMCG brands such as London Dairy, Tiffany, Noor, Rahma, Al Baker, Hayat and Savannah.
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Naresh Khanna – 10 February 2025
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