CYK Hospitalities, an end-to-end F&B consultancy, has launched multiple projects by providing its expertise in location mapping services for brands in the food and beverage industry. These include the Burger Singh (burger QSR chain), Twisting Scoops (Indian Turkish ice-cream brand), Fat Tiger (modern tea shop and momos parlor), Labneh (Lebanese restaurant), Chocolate Room (cafe chain), High on Churros (churros QSR chain) and Pink Box (bakery chain).
Consultants at CYK Hospitalities assisted Burger Singh in evaluating ideal locations and successfully launching stores at key Delhi metro stations, including Janakpuri, Kalkaji, and New Delhi metro stations – ensuring visibility and footfall for the brand.
In another endeavor, CYK Hospitalities collaborated with the Lebanese restaurant Labneh to open a new outlet at the MGF Metropolitan Mall in Gurugram. Further expanding its influence, CYK facilitated the launch of two new outlets of Twisting Scoops in the Mall of Asia in Bangalore and Kopa Mall in Pune.
CYK Hospitalities also played a role in the launch of Chocolate Room’s new outlet at Malviya Nagar in Delhi.
Other notable collaborations include Pink Box, the Bakery brand, which recently opened a store at Greater Kailash 2, New Delhi, adding to its existing presence in Delhi – Hauz Khas, Vasant Kunj, and Connaught Place.
Additionally, CYK Hospitalities assisted Fat Tiger in establishing a new store at Ardee Mall, Gurugram. It facilitated the expansion of High on Churros with a new outlet at Pacific Mall Delhi, complementing its existing locations at Khan Market and DLF Promenade.
Simranjeet Singh, director, CYK Hospitalities, said, “At CYK Hospitalities, we prioritize our position in the F&B consultancy sector, emphasizing our dedication to delivering high-quality services. Our team of experienced F&B consultants has actively contributed to providing location mapping services to well-known brands, contributing to strategic and successful launches.”
Pulkit Arora, also director, CYK Hospitalities, said, “We are delighted to have been instrumental in the launch of multiple brands outlets. Our team’s proficiency in brand integration ensures that each new establishment seamlessly becomes a part of the culinary landscape, enhancing the overall dining experience for customers.”
From concept development to execution, CYK Hospitalities offers a full range of services, including concept development, location mapping, market research, competitor analysis, menu design, chef hiring, standard operating procedures, recipes, food costing, ambiance and setup, logo, packaging, and branding design.
Last month CYK Hospitalities aided My Bar Headquarters, a fine dining multi-cuisine restro bar, to expand in Agra.
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Naresh Khanna – 10 February 2025
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