Offering grocers’ seafood departments the chance to increase revenue through custom branded soups, while heightening customer loyalty, is Fortun’s finishing touch soups and sauces. Its innovative hot soup and cold ‘To Go’ chowder bar program provides select grocers with quick and quality meal solutions through a turnkey setup from which to serve their customers from their seafood departments. Clam chowder, lobster bisque and Alaskan seafood chowder comprize the company’s premium soup line displayed in a three-unit kettle or served from a fresh food service pouch.
An advantage to both consumers and grocers, the chowder bar delivers a fresh and convenient ready-to-use means by which customers can sample high-quality chowders and bisques, before taking portions home, to the office or elsewhere. It also provides an efficient and brand-enhancing method to increase loyalty and profits for grocers’ seafood departments nationwide.
Fortun’s finishing touch soups and sauces were created more than a decade ago by Kevin Fortun, a trendsetter in food development and former founder and president of Stockpot Soups. Following the sale of Stockpot Soups in 1998 to Campbell Soup Company, Fortun met the need to develop high-end soups and sauces for today’s selective consumers.
Fortun’s chef-inspired soups are created with fresh vegetables, real stock and cream, resulting in the finest fresh soups on the market.
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An English-language food and beverage processing and packaging industry B2B platform in print and web, IndiFoodBev is in its third year of publication. It is said that the Indian food and beverage industries represent approximately US$ 900 billion in revenues which implies more than 20% of the country’s GDP. Eliminating the wastage on the farmside can help to deliver more protein to a higher number of the population apart from generating sizable exports. The savings in soil, seeds, water, fertilizer, energy and ultimately food and nutrition could be the most immense contribution that country is poised to make to the moderation of climate change.
To improve your marketing and grow sales to the food and beverage processing and packaging industry, talk to us. Our research and consulting company IppStar [www.ippstar.org] can assess your potential and addressable markets in light of the competition. We can discuss marketing, communication, and sales strategies for market entry and growth.
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The second largest producer of fruit and vegetables in the world is continuously expanding processing capacities and delivery systems with appropriate innovative technologies. We cover product and consumer trends, nutrition, processing, research, equipment and packaging from farm to thali. Get our 2025 media kit and recalibrate your role in this dynamic market. Enhance your visibility and relevance to existing markets and turn potential customers into conversations. Ask for a sample copy of our bi-monthly in print or our weekly IndiFoodBev eZine each Wednesday.
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Naresh Khanna – 10 February 2025
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