Mondelez India celebrates its 75th anniversary

Company introduced Cadbury Dairy Milk in India in 1948

Mondelez's key milestones over the last 75 years.

Mondelez India, the makers and bakers of snacking brands such as Cadbury Dairy Milk, Oreo, Bournvita, and many more, on 18 July 2023 marked its 75th anniversary in India. It introduced Cadbury Dairy Milk in 1948 and later on moved towards building a snacking portfolio over the last seven decades.

India remains one of the most important growth engines for the company. The commitment to delivering exceptional quality products, fostering innovation, building a robust manufacturing and distribution ecosystem, and understanding the evolving tastes of consumers have been key to the company’s success.

75 yr box inside

As part of the 75th-anniversary celebration, Mondelez India has planned various initiatives to express gratitude to its consumers, trade partners, and employees who have played a crucial role in the company’s success. These initiatives include engaging activities like releasing a special collector’s edition box of cadbury Dairy Milk bars with vintage packaging on e-commerce channels, Amazon Fresh changing their platform layout for the first time in its history to the iconic ‘Cadbury’ purple color and partnering with Flipkart to create a dedicated metaverse experience on the platform, amongst many more.


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