Metsä Board introduces new plastic-free eco-barrier paperboard

Applicable for food and foodservice end uses

1499
MetsäBoard Prime FBB EB
MetsäBoard Prime FBB EB. Photo MetsäBoard

Consumers and brands around the world are looking for more sustainable alternatives to plastic packaging, with easy recyclability being key. To meet these needs Metsä Board, part of Metsä Group, is introducing a new plastic-free eco-barrier paperboard that can be recycled in paper or paperboard waste streams according to local recycling schemes.

New MetsäBoard Prime FBB EB has a medium barrier against moisture and grease, which makes it especially suitable for food and foodservice packaging. Furthermore, since the eco-barrier board is plastic-free, it does not require a plastic separation process making it easy and cost-efficient to recycle.

“Packaging is a necessity – for food distribution and safety – as well as avoiding food waste. Paperboard packaging made from renewable materials is a sustainable choice, and with further development of the barrier properties of the paperboard we are now able to cater for a greater number of applications. Our new plastic-free eco-barrier paperboard provides many interesting opportunities for food and foodservice packaging as well as other end uses where barrier properties are needed,” says Katja Tuomola, Business Development director, Metsä Board.

MetsäBoard Prime FBB EB is made of pure fresh fibers sourced from sustainably managed Northern European forests. It is safe for direct food contact and is free from optical brighteners (OBA free) and fluorochemicals. It is available both with PEFC or with FSC certification. As well as being easy to recycle, MetsäBoard Prime FBB EB is lightweight, contributing to the reduction of carbon footprint throughout the whole chain.

Metsä Board is a European producer of premium fresh fiber paperboards and a forerunner in sustainability. It produces premium lightweight folding boxboards, food service boards, and white kraft liners for consumer goods packaging as well as retail-ready and food service applications.

Metsä Board works together with its customers on a global scale to innovate solutions for better consumer experiences with less environmental impact. The pure fresh fibers Metsä Board uses are a renewable resource, traceable to origin in sustainably managed northern forests. The company aims for completely fossil-free mills and raw materials by 2030.

The global sales network of Metsä Board supports customers worldwide, including brand owners, retailers, converters, and merchants. In 2019, the company’s sales totaled EUR 1.9 billion (approximately Rs 16,555 crore), and it has approximately 2,400 employees. Metsä Board, part of Metsä Group, is listed on the Nasdaq Helsinki.

IndiFoodBev — authentic, impactful and influential

An English-language food and beverage processing and packaging industry B2B platform in print and web, IndiFoodBev is in its third year of publication. It is said that the Indian food and beverage industries represent approximately US$ 900 billion in revenues which implies more than 20% of the country’s GDP. Eliminating the wastage on the farmside can help to deliver more protein to a higher number of the population apart from generating sizable exports. The savings in soil, seeds, water, fertilizer, energy and ultimately food and nutrition could be the most immense contribution that country is poised to make to the moderation of climate change.

To improve your marketing and grow sales to the food and beverage processing and packaging industry, talk to us. Our research and consulting company IppStar [www.ippstar.org] can assess your potential and addressable markets in light of the competition. We can discuss marketing, communication, and sales strategies for market entry and growth.

Suppliers and service providers with a strategy and budget for targeted marketing can discuss using our hybrid print, web, video, and social media channels to create brand recognition linked to market relevance. Our technical writers are ready to meet you and your customers for content.

The second largest producer of fruit and vegetables in the world is continuously expanding processing capacities and delivery systems with appropriate innovative technologies. We cover product and consumer trends, nutrition, processing, research, equipment and packaging from farm to thali. Get our 2025 media kit and recalibrate your role in this dynamic market. Enhance your visibility and relevance to existing markets and turn potential customers into conversations. Ask for a sample copy of our bi-monthly in print or our weekly IndiFoodBev eZine each Wednesday.

For editorial info@ippgroup.in — for advertisement ads1@ippgroup.in and for subscriptions subscription@ippgroup.in

Naresh Khanna – 10 February 2025

Subscribe Now

LEAVE A REPLY

Please enter your comment!
Please enter your name here