American Brew Crafts (ABCL), a Telangana-headquartered brewing company, has unveiled the all-new BlockBuster Ultra Lager in a light and crisp flavor.
The new variant has low calorie and carbohydrate content, and offers a blend of malty notes, a touch of bitterness, and a citrusy and floral aroma, the company said. BlockBuster Ultra Lager is available as tins and bottles.
Nagendra Tayi, chief executive officer of American Brew Crafts, said, “BlockBuster Ultra Lager represents the culmination of our dedication to crafting exceptional beers. We believe that every sip of BlockBuster Ultra Lager is an invitation to explore the extraordinary in the world of beer, and we are thrilled to bring this unique experience to beer enthusiasts. We are truly a ‘Made in India’ brand. We have a team of expert brewers to ensure we deliver the best brews consistently. At American Brew Crafts, we are proud to be at the forefront of the craft beer movement, and our commitment to quality and innovation drives us to bring new variants for beer lovers.”
American Brew Crafts makes its beer at two breweries in Telangana and Andhra, equipped with the latest German machinery. The company says it prefers to make the beer in small batches, giving enough attention and focus to the recipe of each beer. This process allows them to control the quality of the drink, without compromising on the taste.
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Naresh Khanna – 10 February 2025
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