Constantia Flexibles, a packaging manufacturer, was conferred the coveted Packaging Innovation Awards 2021 organized by Dow for EcoLamHighPlus, an indigenously developed more sustainable packaging solution committed to a circular economy.
Modern consumers are conscious about what they eat and how they access those food items. In this regard, Constantia Flexibles and Hershey India joined hands to create an offering for ‘Conscious Indulgers’ who want to relish great-tasting chocolate that is ‘good to them and better for the planet too.’ Hershey’s India decided to launch its latest offering, ‘Hershey’s Kisses Milk Chocolate 30% less sugar’ with recyclable monomaterial packaging. Now Constantia Flexibles was awarded with the silver medal for the laminate’s sustainability aspects at the Packaging Innovation Awards sponsored by Dow.
Constantia Flexibles’ EcoLamHighPlus is a more sustainable barrier packaging solution designed for the circular economy. It is a mono-material-polyethylene (PE) laminate solution designed to be fully recyclable in the PE stream while satisfying all functional and aesthetic requirements of the product.
The developed EcoLamHighPlus packaging solution delivers three key aspects –
• Deliver key brand aesthetics even with a recyclable laminate. No compromise on the color, finish, or perceived quality of the material.
• Ensure no change in the current manufacturing process or any adverse impact on product integrity/shelf-life.
• Ensure ease of use with similar or enhanced tearing and maintain pack structure/shape across the supply chain.