Pune-based packaging machinery manufacturer Nichrome demonstrated its rotary tray sealing machine at the India International Dairy Expo 2022 held from 13-15 April at the Bombay Exhibition Centre in Mumbai. The machine enables the use of modified atmosphere packaging (MAP) and is primarily meant for packaging perishable items. The MAP technology enhances the shelf life of a variety of perishable food items including Indian milk-based sweets thus decreasing spoilage and waste for brand owners, retailers and consumers.
“Our rotary tray sealing machine helps brand owners to enhance the shelf life of products such as sweets. Not only does it enhance the shelf life of food products but the packaging also looks very good compared to the conventional sweet packaging. Our machine currently is mostly used for packaging sweets but it can also be used to pack perishable food items items such as kebabs, chopped vegetables and fruit, raw and processed meats, fish, frozen food, namkeens, and ready-to-eat meals such as biryani,” an official from Nichrome told Packaging South Asia.
The Nichrome rotary tray sealing machine can pack 16 trays of 250 grams each per minute or about 4 kilograms of sweets per minute. The packed products have a shelf life of about one month but with preservatives, it can go up to two to three months.
“The longer shelf life means brand owners can expand their geographical reach. A dairy based in Jalgaon can easily export sweets to markets such as the US and the EU. We have seen many tier 1 and tier 2 dairies opt for our machine. Chitale Dairy, based in Pune, is using our rotary tray sealing machine,” the official said.
MAP technology is gaining traction
According to Nichrome, MAP technology is gaining traction in Indian food packaging. MAP is becoming more and more popular for preserving the freshness and extending the storage and shelf life of fresh fruit, vegetables, meats, dairy products, and other perishable food products.
The modification process generally lowers the amount of oxygen in the headspace of the package. The oxygen can be replaced with nitrogen, a comparatively inert gas, or carbon dioxide. A stable atmosphere of gases inside the packaging can be achieved using active techniques, such as gas flushing and compensated vacuum, or passively by designing breathable films.
“We see a demand for MAP technology in the food packaging industry to grow stronger going forward – given the focus on hygiene, especially after the Covid-19 pandemic,” the official concluded.
IndiFoodBev — authentic, impactful and influential
An English-language food and beverage processing and packaging industry B2B platform in print and web, IndiFoodBev is in its third year of publication. It is said that the Indian food and beverage industries represent approximately US$ 900 billion in revenues which implies more than 20% of the country’s GDP. Eliminating the wastage on the farmside can help to deliver more protein to a higher number of the population apart from generating sizable exports. The savings in soil, seeds, water, fertilizer, energy and ultimately food and nutrition could be the most immense contribution that country is poised to make to the moderation of climate change.
To improve your marketing and grow sales to the food and beverage processing and packaging industry, talk to us. Our research and consulting company IppStar [www.ippstar.org] can assess your potential and addressable markets in light of the competition. We can discuss marketing, communication, and sales strategies for market entry and growth.
Suppliers and service providers with a strategy and budget for targeted marketing can discuss using our hybrid print, web, video, and social media channels to create brand recognition linked to market relevance. Our technical writers are ready to meet you and your customers for content.
The second largest producer of fruit and vegetables in the world is continuously expanding processing capacities and delivery systems with appropriate innovative technologies. We cover product and consumer trends, nutrition, processing, research, equipment and packaging from farm to thali. Get our 2025 media kit and recalibrate your role in this dynamic market. Enhance your visibility and relevance to existing markets and turn potential customers into conversations. Ask for a sample copy of our bi-monthly in print or our weekly IndiFoodBev eZine each Wednesday.
For editorial info@ippgroup.in — for advertisement ads1@ippgroup.in and for subscriptions subscription@ippgroup.in
Naresh Khanna – 10 February 2025
Subscribe Now
