Herbal or flower tea is not ‘tea’ – FSSAI

Only Camellia sinensis products can be labelled as tea

13
FSSAI
Moroccan mint tea, representational image

The Food Safety and Standards Authority of India (FSSAI) has issued a clarification to address misleading labeling practices by certain food business operators (FBOs) marketing products under the name ‘tea’ that are not derived from the plant Camellia sinensis.

According to FSSAI, only beverages prepared from Camellia sinensis—including varieties such as Kangra Tea, Green Tea, and Instant Tea—qualify to be labeled as ‘tea’ under the Food Safety and Standards (Food Product Standards and Food Additives) Regulations, 2011.

The authority has observed that some manufacturers have been marketing products such as ‘Rooibos Tea,’ ‘Herbal Tea,’ and ‘Flower Tea,’ which are plant-based or herbal infusions not obtained from Camellia sinensis. FSSAI clarified that such labeling is misleading and constitutes misbranding under the Food Safety and Standards Act, 2006.

The FSSAI cited Regulation 5(1) of the Food Safety and Standards (Labelling and Display) Regulations, 2020, which mandates that the true nature of the food must be clearly indicated on the front of the packaging. Hence, products not derived from Camellia sinensis must not be marketed as ‘tea,’ it said.

Instead, these products may be classified as proprietary foods or may fall under the scope of the Food Safety and Standards (Approval for Non-Specified Food and Food Ingredients) Regulations, 2017, depending on their composition.

All FBOs, including those operating through eCommerce platforms, have been directed to ensure compliance and refrain from using the term ‘tea’ for products that do not originate from Camellia sinensis. State and union territory commissioners of food safety have been instructed to monitor adherence to these regulations and take necessary action in cases of non-compliance.

IndiFoodBev — authentic, impactful and influential

An English-language food and beverage processing and packaging industry B2B platform in print and web, IndiFoodBev is in its third year of publication. It is said that the Indian food and beverage industries represent approximately US$ 900 billion in revenues which implies more than 20% of the country’s GDP. Eliminating the wastage on the farmside can help to deliver more protein to a higher number of the population apart from generating sizable exports. The savings in soil, seeds, water, fertilizer, energy and ultimately food and nutrition could be the most immense contribution that country is poised to make to the moderation of climate change.

To improve your marketing and grow sales to the food and beverage processing and packaging industry, talk to us. Our research and consulting company IppStar [www.ippstar.org] can assess your potential and addressable markets in light of the competition. We can discuss marketing, communication, and sales strategies for market entry and growth.

Suppliers and service providers with a strategy and budget for targeted marketing can discuss using our hybrid print, web, video, and social media channels to create brand recognition linked to market relevance. Our technical writers are ready to meet you and your customers for content.

The second largest producer of fruit and vegetables in the world is continuously expanding processing capacities and delivery systems with appropriate innovative technologies. We cover product and consumer trends, nutrition, processing, research, equipment and packaging from farm to thali. Get our 2025 media kit and recalibrate your role in this dynamic market. Enhance your visibility and relevance to existing markets and turn potential customers into conversations. Ask for a sample copy of our bi-monthly in print or our weekly IndiFoodBev eZine each Wednesday.

For editorial info@ippgroup.in — for advertisement ads1@ippgroup.in and for subscriptions subscription@ippgroup.in

Naresh Khanna – 10 February 2025

Subscribe Now

LEAVE A REPLY

Please enter your comment!
Please enter your name here