Nespresso has announced a CHF 160 million (approximately Rs 1300 crore) investment to expand its Romont production center in Switzerland to meet increasing consumer demand for its high-quality premium coffees and support international development in the coming years.
“Despite the challenging times we have all been living in, this strategic long-term investment reconfirms Nespresso’s continuous business success and leadership in the portioned coffee segment, which we pioneered back in 1986,” said Guillaume Le Cunff, chief executive officer of Nespresso. “It also demonstrates our continued commitment to our Swiss roots and the long-term economic development of the region and the country, with which we share values of quality, innovation and expertise.”
“These are the kind of announcements that feel good in times of crisis. Nespresso confirms that large international groups can produce competitively in our region. It’s also an investment that strengthens our region in the bio-economy field with which I’m very pleased,” said Olivier Curty, State councilor and director of Economic Affairs and Employment at the Canton of Fribourg.
A positive impact on the local economy
The construction of the second production hall is set to start in June 2021. It will result in an augmented capacity of 10 new production lines dedicated to producing Nespresso coffees for the Vertuo and Professional ranges and creating 300 new direct jobs in the next 10 years while increasing third party employment and local and regional business development. The first new production lines are expected to be fully operational by June 2022.