As customer interest in plant-based creamers continues to see rapid growth, Starbucks is expanding its existing creamer portfolio to include non-dairy options. Building on Starbucks entry into the creamer category in July 2019, Nestlé and Starbucks announced Starbucks Non-Dairy Creamers, the latest innovation from their global coffee alliance, which aims to bring customers exciting new ways to enjoy coffee at home.
The launch of Starbucks creamers, allowed the Starbucks brand to enter the refrigerated creamer category for the first time, which is projected to top US$ 7.8 billion (Rs 53773 crore) by 2023 in the US.
According to the press statement, the non-dairy creamers are crafted with a unique blend of almondmilk and oatmilk. Moreover, these creamers claim to create a rich and smooth texture with delicious flavors inspired by customer-favorite handcrafted beverages.
Starbucks non-dairy creamers are available in two flavors
Starbucks non-dairy creamers are available in two flavors – Caramel and Hazelnut.
- Starbucks Caramel Flavored Non-Dairy Creamer is inspired by the customer-favorite handcrafted beverage Caramel Macchiato and is made with sweet, buttery caramel and hints of vanilla flavor to pair well with its coffee for an oh-so-delicious cup.
- The Hazelnut Latte inspires Starbucks Hazelnut Flavored Non-Dairy Creamer found at Starbucks Cafes and is crafted with flavors of rich hazelnuts to pair well with its coffee for a delicious morning sip.
The company states that the Starbucks Non-Dairy Creamers will be available in the refrigerated dairy aisle where you buy groceries nationwide beginning in August.