Nestlé will invest CHF 310 million by 2028 in the nutrition and health segment in Brazil, including for the construction of a new manufacturing facility in Ituiutaba, Minas Gerais, as the company expands capacity in one of its fast-growing and strategic categories.
Representing an investment of approximately CHF 94 million, the new facility in Ituiutaba will be dedicated to the production of infant formula serving both the Brazilian market and export opportunities. The broader investment plan covers upgrades to Nestlé’s factory for nutrition and health products in Araçatuba, the company’s main hub for infant, medical and adult nutrition products in Brazil, as well as the expansion of key ingredients. To help meet growing demand for infant nutrition products in Brazil, whey production will be increased by 15% by 2029.
“Nutrition is one of Nestlé’s key categories globally and today, accounts for around 20% of Group sales,” said Jeff Hamilton, CEO of Nestlé Zone Americas. “Brazil is a strategic market for this business, and this investment will expand local production capabilities while increasing access to high-quality, science-based nutrition products.”
Expected to begin operations in the second quarter of 2028, the new Ituiutaba facility will create approximately 100 new jobs. It will be Nestlé’s second factory for infant nutrition in Brazil and will be equipped with advanced digital and automation technologies to enhance efficiency, product quality and food safety.
This investment supports the continued expansion of Nestlé in the nutrition and health category in Brazil, one of the company’s most important markets globally. By increasing local capacity, Nestlé will help meet growing consumer demand while contributing to innovation, job creation and economic development.
IndiFoodBev — authentic, impactful and influential
An English-language food and beverage processing and packaging industry B2B platform in print and web, IndiFoodBev is in its third year of publication. It is said that the Indian food and beverage industries represent approximately US$ 900 billion in revenues which implies more than 20% of the country’s GDP. Eliminating the wastage on the farmside can help to deliver more protein to a higher number of the population apart from generating sizable exports. The savings in soil, seeds, water, fertilizer, energy and ultimately food and nutrition could be the most immense contribution that country is poised to make to the moderation of climate change.
To improve your marketing and grow sales to the food and beverage processing and packaging industry, talk to us. Our research and consulting company IppStar [www.ippstar.org] can assess your potential and addressable markets in light of the competition. We can discuss marketing, communication, and sales strategies for market entry and growth.
Suppliers and service providers with a strategy and budget for targeted marketing can discuss using our hybrid print, web, video, and social media channels to create brand recognition linked to market relevance. Our technical writers are ready to meet you and your customers for content.
The second largest producer of fruit and vegetables in the world is continuously expanding processing capacities and delivery systems with appropriate innovative technologies. We cover product and consumer trends, nutrition, processing, research, equipment and packaging from farm to thali. Get our 2025 media kit and recalibrate your role in this dynamic market. Enhance your visibility and relevance to existing markets and turn potential customers into conversations. Ask for a sample copy of our bi-monthly in print or our weekly IndiFoodBev eZine each Wednesday.
For editorial info@ippgroup.in — for advertisement ads1@ippgroup.in and for subscriptions subscription@ippgroup.in
Naresh Khanna – 10 February 2025
Subscribe Now
