The 36 Aahar exhibition at Pragati Maidan, New Delhi started on Tuesday, 26 April 2022 with a large footfall. ITPO organized the inauguration ceremony on Tuesday, during which Union Commerce and Industry Minister Piyush Goyal arrived.
Unfortunately, on the first day of the exhibition, every visitor and exhibitor got to witness the chaos and mess or disorganization. The counters were not ready, litter was spread everywhere, dust was in the air, and no Covid protocols were there. Exhibitors were contributing from worldwide, and they were very keen to exhibit, but after looking at the condition of the hall, everybody was upset. This exhibition is all for food manufacturers and importers, and despite being in the food industry cleanliness is a key clearly missing.
Event after two years
Aahar exhibition was organized after a gap of 2 years at Pragati Maidan in Delhi. Aahar was to be held in February this year, but due to Covid-19, it was postponed to March and then to April.
Companies from 11 countries participated
At the trade fair, not only Indian companies but different government sector associations from 11 countries brought their products for display, including Austria, Canada, Estonia, Italy, Spain, Sweden, Taiwan, UAE, UK, US, and Oman. Along with this, the number of exhibitors at the Aahar exhibition has also increased compared to 2020. Erstwhile, 750 exhibitors had reached the fair in 2020, but now 1125 exhibitors are participating in the fair in 2022. Along with this, the area for the fair has also been increased by ITPO. Earlier it was organized in 40,000 square meters, but now in 2022, this fair is held in 70,000 square meters.
The Aahar will run till 30 April
Stalls of food products, beverages, hospitality solutions, dairy products, and agri-products have been set up at the Aahar. Visitors can reach here from ten to six in the evening. The exhibition runs from 26-30 April.
IndiFoodBev — authentic, impactful and influential
An English-language food and beverage processing and packaging industry B2B platform in print and web, IndiFoodBev is in its third year of publication. It is said that the Indian food and beverage industries represent approximately US$ 900 billion in revenues which implies more than 20% of the country’s GDP. Eliminating the wastage on the farmside can help to deliver more protein to a higher number of the population apart from generating sizable exports. The savings in soil, seeds, water, fertilizer, energy and ultimately food and nutrition could be the most immense contribution that country is poised to make to the moderation of climate change.
To improve your marketing and grow sales to the food and beverage processing and packaging industry, talk to us. Our research and consulting company IppStar [www.ippstar.org] can assess your potential and addressable markets in light of the competition. We can discuss marketing, communication, and sales strategies for market entry and growth.
Suppliers and service providers with a strategy and budget for targeted marketing can discuss using our hybrid print, web, video, and social media channels to create brand recognition linked to market relevance. Our technical writers are ready to meet you and your customers for content.
The second largest producer of fruit and vegetables in the world is continuously expanding processing capacities and delivery systems with appropriate innovative technologies. We cover product and consumer trends, nutrition, processing, research, equipment and packaging from farm to thali. Get our 2025 media kit and recalibrate your role in this dynamic market. Enhance your visibility and relevance to existing markets and turn potential customers into conversations. Ask for a sample copy of our bi-monthly in print or our weekly IndiFoodBev eZine each Wednesday.
For editorial info@ippgroup.in — for advertisement ads1@ippgroup.in and for subscriptions subscription@ippgroup.in
Naresh Khanna – 10 February 2025
Subscribe Now
