Southern Health Foods, which markets products under the popular brand name of Manna, has forayed into the kid’s breakfast space with the launch of Manna Go Grain Crunchies, an enriched multigrain cereal for kids.
Manna Go Grain Crunchies is a carefully formulated micronutrient enriched cereal that is made with 9 grains, including 2 super grains and has 50% RDA of key micronutrients in a single serve which takes care of the nutrition requirement of the kid for 12 hours.
Manna Go Grain Crunchies is a specially formulated multigrain blend (Ragi, Bajra, Sorghum, Wheat, Kodo Millet, Barnyard millet, Quinoa, Amaranth and Oats) with key vitamins and minerals to deliver nutrition which can keep the kid satiated with protein and fiber from whole grains through the day.
Speaking on the launch, S Murugan Narayanaswamy, chief executive officer, Southern Health Foods said, “SHFPL (Manna), a millets and multigrain nutrition foods company have taken up the opportunity to help mothers serve a deliciously nutritious meal for their kids to face their hectic packed day with the launch of Manna Go Grain Crunchies – an enriched multigrain cereal. The product is specifically formulated by our nutrition experts and contains 9 wholegrains, real fruits, nuts and chocolate, designed to deliver overall growth and development. Through this product and launch campaign, the company aims to increase importance of consuming nutrient packed wholesome breakfast for kids whose schedules are tightly packed and need healthy energy to keep them going.”
Manna Go Grains Crunchies is available in 4 variants – choconut, nutty buddy, fruit & nut (Blueberry) and fruit & nut (Rose almond) and will be available pan India across stores and on their website www.manafoods.in and on Amazon, Flipkart and other eCommerce platforms.
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Naresh Khanna – 10 February 2025
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