Arofine contributes a unique perspective to PrintPack India 2022 – Hall 3, Stand B20B

Sustainability takes centerstage

766
Arofine
Caption - (Extreme Right) Chaitanya Joshi, business development manager of Arofine Polymers with his team standing at their stand B20B in hall 3 in PrintPack India 2022. Photo IFB

In PrintPack India 2022, Arofine Polymers is showcasing its water-based pasting adhesives, lamination, emulsion, and coatings for various industries such as automobiles, labels and tapes, corrugation, furniture, paints and inks, stationery, construction and printing, and packaging in Hall 3, Stand B20B. The company has flagship products under the brand names Arobond, Arovyl, Acrosol, Arostik, Arocryl, Arocom, Arofix, Aroset, and Acrotech.

“Everyone now wants to have recyclable, sustainable, and eco-friendly products. In this exhibition, you can find many companies making paper bags. For the pasting, we are providing our eco-friendly adhesives that flow with the trend,” says Chaitanya Joshi, business development manager at Arofine Polymers.

The trend of using plastic straws is now getting older. The new thing is the recyclable paper straws, as it puts no harm to the earth. The paper straw is just a piece of paper that can be rolled and pasted and used, but there is an underlying science behind this, and it undergoes an entire process before it reaches the consumer. Joshi explains, “The straw will come in direct food contact. A consumer who will sip something from a straw should not experience harmful side effects. We have our adhesives ‘Arobond 73’ tested from the lab and have received certification of food safety from the authorities. It is, thus, completely safe for the end consumers.”

As per consumer expectations, the paper straw must have a tensile strength to stay intact for half an hour if poured into a cold drink or coffee. The company is producing an adhesive for paper straws that can make the straw last for 24 hours straight. It went one step ahead and poured the paper straw into warm water, finding that the straw lasted for half an hour.

“Environmentally friendly packaging, such as paper bags, paper straws, and paper cups, will be required in the near future. This event is important to us since it allows us to communicate with current and future consumers. We may plan our future product development properly due to these exchanges,” concludes Joshi.

IndiFoodBev — authentic, impactful and influential

An English-language food and beverage processing and packaging industry B2B platform in print and web, IndiFoodBev is in its third year of publication. It is said that the Indian food and beverage industries represent approximately US$ 900 billion in revenues which implies more than 20% of the country’s GDP. Eliminating the wastage on the farmside can help to deliver more protein to a higher number of the population apart from generating sizable exports. The savings in soil, seeds, water, fertilizer, energy and ultimately food and nutrition could be the most immense contribution that country is poised to make to the moderation of climate change.

To improve your marketing and grow sales to the food and beverage processing and packaging industry, talk to us. Our research and consulting company IppStar [www.ippstar.org] can assess your potential and addressable markets in light of the competition. We can discuss marketing, communication, and sales strategies for market entry and growth.

Suppliers and service providers with a strategy and budget for targeted marketing can discuss using our hybrid print, web, video, and social media channels to create brand recognition linked to market relevance. Our technical writers are ready to meet you and your customers for content.

The second largest producer of fruit and vegetables in the world is continuously expanding processing capacities and delivery systems with appropriate innovative technologies. We cover product and consumer trends, nutrition, processing, research, equipment and packaging from farm to thali. Get our 2025 media kit and recalibrate your role in this dynamic market. Enhance your visibility and relevance to existing markets and turn potential customers into conversations. Ask for a sample copy of our bi-monthly in print or our weekly IndiFoodBev eZine each Wednesday.

For editorial info@ippgroup.in — for advertisement ads1@ippgroup.in and for subscriptions subscription@ippgroup.in

Naresh Khanna – 10 February 2025

Subscribe Now

LEAVE A REPLY

Please enter your comment!
Please enter your name here