Story-telling on packaging’s prime real estate
Some seventeen years ago, IndiFoodBev had sensed the rise of shrink sleeves as a piece of prime real estate that marketers were increasingly using...
Amul reduces prices of more than 700 products
Amul, India's largest food brand, has revised the prices of more than 700 products, offering the full benefit of GST reduction to its customers,...
GST rate cut to boost food industry – govt
The GST rate cut on major food products is expected to reduce prices for almost all food products, thus promoting ease of living. Lower...
Reliance to invest Rs 40k-crore in food parks, targets ₹1 lakh crore revenue
India's packaged consumer products business is hotting up with Reliance Consumer Products (RCPL) announcing its plans to invest Rs 40,000 crore (US$4.7 billion) to...
DS Group’s Pulse candy becomes a Rs 750-crore brand
The Dharampal Satyapal Group (DS Group), a leading FMCG conglomerate, has announced that Pulse candy recorded over Rs 750 crore at the consumer price...
Amul dominates India’s food brand landscape
Amul, an Indian dairy cooperative, has once again cemented its position as India's leading food brand, boasting an impressive brand value of US$ 4.1...
Packaged beverages get smaller and smaller
As the mercury soars, our first thought is to sip something cool and soothing. Hygiene concerns, however, compel many to skip the open stalls...
Ishwaraj Singh Bhatia on Simba craft beer and ZigZag vodka
Chhattisgarh-based makers of craft beer Simba and ZigZag vodka, Ishwaraj Singh Bhatia and his brother are growing in both alcobev segments. Founded in 2016,...
Recycled plastic in food packaging – is the industry ready yet?
Amid uncertainty and confusion over government regulations that set specific targets for the use of recycled plastic in various forms of packaging—including multilayered as...
Instamart’s Milky Ways reinforces the role of quick commerce
Instamart, an Indian quick commerce platform, has launched ‘Milky Ways- Legen-dairy brands of India’- a new initiative that highlights its strong relationship with India’s...
