McDonald’s India launches ‘Big Hug Burger’ campaign
Inspired by people’s craving of hugging their loved ones in the recent times, McDonald’s India – North and East has introduced double patty variants in its all-time favorites McAloo Tikki, McVeggie, McChicken, McSpicy Paneer,...
Jersey is now Godrej Jersey
Creamline Dairy Products Limited (CDPL) rebranded Jersey as Godrej Jersey. Through the integration of the master brand Godrej, the rebranding aims to strengthen further the trust equity built over the last 34years, the company...
McDonald’s India – North & East adds Piri Piri seasoning to fries & Chicken...
Remember the first time you got to add Piri Piri seasoning into a fries or Chicken McNuggets bag and shake it? The first time you tried a spiced-up version of your favorite fries, and...
Tata Tea Gold tie-up in the FMCG category, leveraging online streaming & eCommerce
The current pandemic has caused a lot of disruption across the industry. However, it has also accelerated online content consumption and grocery shopping through eCommerce by manifolds. Tata Tea Gold, a marque brand from...
Cornitos launches eCommerce website
Cornitos, the made in India brand launches eCommerce website, to offer easy and safe accessibility to its customers. The website is live and provides customers with a variety of choices to choose from the...
Stellapps strengthens Indian dairy supply chain
In India, there is a strong need for technological interventions, especially in markets like dairy. The productivity per cattle is low, traceability is inadequate, and the quality is not up to the mark. Bengaluru-based...
Mother Dairy launches poly pack milk in Bhopal
Mother Dairy, the country’s leading dairy major and subsidiary of the National Dairy Development Board (NDDB), recently announced its milk sales operations in the city of lakes - Bhopal. After Indore, Gwalior, and Jabalpur,...
Cornitos – snacking with a Mexican twist
Faridabad headquartered Greendot Health Foods (GHFPL) entered the Indian snacks market in 2009 with Cornitos Nacho Crisps. Started on a modest scale with a vision to offer high-quality food, its managing director Vikram Agarwal,...
Mother Dairy encourages consumers to choose packaged paneer
Entrusting its consumers with the quality and safety aspects of packaged foods, Mother Dairy announced a new campaign - #PaneerPackedHaiTohSafeHai. The new campaign focuses on encouraging consumers to opt for packaged paneer over some...
Mother Dairy introduces flavored Butterscotch Haldi Milk
In the current coronavirus scenario as 'immunity boosting' has gone trending, Mother Dairy, the milk and milk products major and a subsidiary of National Dairy Development Board (NDDB), has introduced butterscotch flavored Haldi Milk...