SIG introduces QR code marketing inside closures
Switzerland-based SIG, a leading systems and solutions provider for aseptic carton packaging, extends its range of PAC.ENGAGE QR code solutions into closures with the launch of ‘One Cap, One Code’ for effective and unique...
Givaudan & Bühler open APAC Protein Innovation Centre in Singapore
Singapore, 26 April 2021 – Givaudan, a leading global company in Taste and Wellbeing, and Bühler, global leader for food processing solutions, today jointly announced the official opening of the APAC Protein Innovation Centre....
Mondelez India launches special limited-edition Cadbury Unity Bar
Mondelez India unveiled its special limited-edition Cadbury Unity Bar to celebrate India's spirit on 74th Independence Day. This Cadbury bar is a combination of dark, blended, milk, and white chocolate united in one bar....
McDonald’s India launches two new ‘Chili’ burgers and Orange Fizz
McDonald's India – North and East has introduced two new 'Chili' burgers and Orange Fizz to its menu. Priced from Rs 59 (plus applicable taxes), the new burgers and drink are part of an...
ARNA Himalayan Beer splashes out on AR face filter
REVL, the AR consumer-engagement division of AIPIA member Chromaprint, based in Coimbatore in India, has developed, in only two weeks, an augmented reality campaign, for beer brand ARNA, the first AR for a Nepalese consumer product. Instead of elaborating...
McDonald’s India launches ‘Big Hug Burger’ campaign
Inspired by people’s craving of hugging their loved ones in the recent times, McDonald’s India – North and East has introduced double patty variants in its all-time favorites McAloo Tikki, McVeggie, McChicken, McSpicy Paneer,...
Mondelez India launches Cadbury Chocobakes Choc Layered Cakes
Mondelez India, the makers, and bakers of some of India's favorite snacking brands – Cadbury Dairy Milk, Cadbury Bournvita, Oreo, and others, announced the launch of Cadbury Chocobakes Choc Layered Cakes. This is the...
Dabur launches ‘Himalayan Apple Cider Vinegar’
Moving forward on its mission to provide health and well-being for every household, India's leading Ayurvedic products maker Dabur India has announced its new "Dabur Himalayan Apple Cider Vinegar."
Announcing the launch, Dabur India associate...
Mondi & Hütthaler partner to create new fully recyclable plastic packaging
Leading global packaging and paper group Mondi has partnered with Austrian meat producer Hütthaler to produce a fully recyclable thermoforming film from a mono-material for their meat and sausage products.
The film is made of...
Coca Cola introduces first paper bottle prototype
In partnership with Paboco and the three other companies in the Paboco Pioneer Community, Coca Cola has revealed a first-generation prototype of its bottle made 100% from paper – an innovative packaging technology that...